Drawing custom letters and doing calligraphy pieces are one of the most enjoyable parts of my work. Creating beautiful letters and acute attention to the art of typography lie at the heart of all the works I created. These designs are often used as wall arts, in books or magazines, record covers, type-focused advertisement, even to t-shirts.
As evident from the works displayed here, I have a deep affinity for creating artworks that are inspired by classical music and fine arts. These creative disciplines have provided a rich influence on my own philosophy and taste. But the process doesn't stop there. These styles would still have to be refined and honed to fit a specific purpose of the design work. While keeping in mind the commitment to make these artworks relevant in today's fashion.
One of the greatest strength of my designs is the ability to tell a story visually. I love to infuse my designs with meaningful symbols and hidden words that directly connected to the overall theme. I immersed myself in each project, explore the history and think of the many ways to put all of these in engaging visuals. All these efforts are done to further enhance the impact and value of each design. So that each piece has more meanings than what lies superficially. When you spend time exploring each detail, more and more aspects of the theme would reveal themselves. By doing that, the work of art that this studio makes for you will be a strong and impressive design.
In the Victorian era when monograms were popular, they were reserved for royalties and higher-class society. Monograms are luxury items and the clientele who have the means could afford to commission a custom designed monogram and have it mass produced as stationeries or integrated into their personal properties. The same goes with monograms that are produced by this atelier.
The monograms produced here leans more as a work of art that can also be used as personal insignia. They are tailored to client's personal style and needs. They are presented as a hand-drawn piece and accompanied with the digital version of it. Often adorned with Baroque-style flourishes and gilded with genuine 24k gold, these monograms are to be cherished for many generations. The illustration is finely hand-drawn with a high degree of skilled draftsmanship and the result is quite apparent because they don't look like the common monograms you've seen.
These bespoke monograms are created custom to reflect the personalities of the patrons. The result is a very unique, one-of-the-kind personal symbol which can be used to a wide variety of applications such as insignia in personal stationeries, vintage seal wax, stylish throw pillows to accentuate the rooms in your home, embroidered, engraved on invitations, etc. The sky is the limit.
Note: Monogram refers to a combination of several letters which share a certain part of the anatomy. If one letter is removed then the rest will lose their meaning.
Cypher refers to an arrangement of letters that can stand alone but designed to appear in harmony with the rest of the letters. Technically speaking, most of the works I produce are cyphers, but people today understand cypher as code riddle rather and monograms as a symbol combination of several letters. That is why I still call them as monograms.
This studio works beyond drawing handsome logos. A logo is only part of a bigger picture in a company's visual identity. Like a director of an orchestra, I took extra steps in assembling a comprehensive system that is built by each individual piece of design that as a whole, coming together as a cohesive group. Each piece of stationery, each medium whether it's the web or in print, provides a wonderful opportunity to create a branding system that's enriched with visual variety and creativity. That is to say that you won't see lazy repetitions on logo applications where each piece and collateral are basically looked the same.
Through a comprehensive research, we can build a good branding recognition with the consumer. We strive to build a strong visual identity that is able to differentiate themselves from the competitors. We want all the companies we work for to flourish, to grow and develop a strong footing in the market and we believe that clever designs can help achieve that. The logo and visual system is the face of the company. It is what the customers recognize first and invite more and more potential customers. Therefore it is one of the most important aspects that we need to think about when starting a new company or putting a new face to a well-established corporation.
This studio specializes in designing packaging for luxury products and high-end consumer products like liquors, teas, and premium foods. In today's saturated market, the packagings are as important as the products themselves. With many producers offering essentially the same product, what differentiate your product to others is the packaging. It is the face of the product. We recognize the importance of a packaging that is not only functional but also visually engaging.
New materials and combinations of printing techniques are often employed to achieve these outstanding and highly inspiring packages. New materials such as the use of fancy premium papers, wooden boxes, different bottle shapes. New printing techniques such as the use of foil printing, thermograph, UV laminates, special laser cuts. Using these materials and printing techniques are important to achieve a thoroughly unique and stand apart from the rest.We use all these aspects of productions to get that 'Wow' moment.
One of the flattering comments made for our packaging design is that people bought the product because of the packaging. That is one of the incredible power of design in consumer's decision making. Consumers make split-second decisions whilst walking through the shopping aisles. So when we want to grab their attention, we need our packaging to be bold. We can achieve this when a packaging is designed in conjunction with through research, strong design and revolutionary use of production materials.